With stocks, you can not only earn (or lose) from price increases and dividends, but you can also get nice discounts or benefits from some companies. Especially in the travel sector, there are some large companies with shareholder benefits. An overview:
The statements, comments, and other content contained in this article, even if individual issuers or financial instruments are named, are not to be understood as investment advice and do not represent, either directly or indirectly, a recommendation or solicitation to buy, hold, or sell a financial instrument or any related advice.
If you are still looking for a broker to buy the shares cheaply, take a look at Trade Republic or Scalable Capital. With both brokers, you can easily buy shares for only a €1 order fee via the app.
At Trade Republic, we checked whether the stocks we listed can be bought there. Depending on the broker, this may not be possible everywhere.
Table of Contents
- Accor Hotels: Gold Status with One Share
- Meliá Hotels: Silver Status with One Share After One Year
- Sixt: Up to 20% Discount with One Share
- Premier Inn UK: Complimentary Breakfast with 64 Shares
- Carnival: Up to €200 Onboard Credit on Cruises (including AIDA) with 100 Shares
- Norwegian Cruise Line: Up to $250 Onboard Credit on Cruises with 100 Shares
- Royal Caribbean: Up to $250 Onboard Credit on Cruises with 100 Shares
- Further Programs
- Conclusion
Accor Hotels: Gold Status with One Share
With just one registered share, you can become a member of the Shareholders Club of the Accor hotel chain (WKN: 860206 | ISIN: FR0000120404) and receive the Accor Live Limitless Gold status completely free of charge for one year.
We have described in detail how this works:
However, there have been varying reports in the comments regarding whether one share is truly enough. Officially, the documentation often mentions 50 shares, so this offer should be approached with some caution.
Meliá Hotels: Silver Status with One Share After One Year
At Meliá Rewards, as a shareholder in Meliá Hotels (WKN: 901347 | ISIN: ES0176252718), you can obtain the silver status via the Shareholders Club if you have held the shares for at least a year. If you hold fewer than 1,000 shares, you are placed in the Silver tier. From 1,000 shares you’d get Gold and from 10,000 even Platinum status.
To do this, you must register with the Shareholders Club using your Meliá Rewards number. At least with the Silver status, you can already get free breakfast for an accompanying person (you have to pay for your own breakfast).
The additional benefits of a Gold status are limited to late check-out (subject to availability) and three vouchers with a 20% discount. It gets interesting again for Platinum status holders, with a guaranteed upgrade to a Superior room (if available at check-in) and access to the VIP area/lounge in some hotels.
Sixt: Up to 20% Discount with One Share
Sixt (preferred shares are cheaper – WKN: 723133 | ISIN: DE0007231334) offers its shareholders its own shareholder fare, which can be stored in your Sixt profile. Officially, you get a discount of up to 20%, but often it’s more like 10-15%. This discount usually cannot be combined with other promotional codes, vouchers, or corporate rates.
To do this, simply create a profile with Sixt, buy shares and send the receipt with a request to activate the shareholder fare to sixtcard@sixt.com. The fare is then stored for selection in your Sixt profile.
Incidentally, Sixt offers many discounts. You get even more discount with a Sixt Gold or Platinum Card. It’s practical that Sixt offers a status match for numerous programs.
Premier Inn UK: Complimentary Breakfast with 64 Shares
Whitbread (WKN: A0LGB1 | ISIN: GB00B1KJJ408) is the company behind the Premier Inn hotel chain, the largest hotel chain in the UK. As a shareholder, you will receive the shareholder card when you hold at least 64 shares and thus free breakfast in participating hotels in Great Britain and Ireland. Hotels in Germany are unfortunately excluded.
All you have to do is show your shareholder card at check-in and receive free breakfast for up to two rooms, each with two adults. Additionally, you receive a 10% discount on food and drinks in the restaurant (outside of breakfast hours). This discount applies to the cardholder and up to three additional people. The offer is currently valid until June 30, 2026.
Carnival: Up to €200 Onboard Credit on Cruises (including AIDA) with 100 Shares
The largest cruise company in the world, Carnival Corporation (WKN: 120100 | ISIN: PA1436583006), with brands such as AIDA, Costa, Cunard, etc., offers shareholders with at least 100 shares €40 – €200 onboard credit on cruises. The credit depends on the brand and length of the cruise.
For the European brands (AIDA, Costa, etc.), you’d get the following onboard credit per cabin:
- 6 days or less: €40
- 7 to 13 days: €75
- 14+ days: €200
For bookings made since July 15, 2025, the LIGHT and CLASSIC fares at AIDA are excluded from receiving the shareholder onboard credit.
The application for the onboard credit must be made at least three weeks before departure. To unify the process, the Stockperks app is now used for all cruise brands within the group. It is not possible to grant the credit once onboard. The current offer is valid until December 31, 2026.
Norwegian Cruise Line: Up to $250 Onboard Credit on Cruises with 100 Shares
Norwegian Cruise Line (WKN: A1KBL8 | ISIN: BMG667211046) also offers onboard credit on cruises if you hold at least 100 shares. The amount depends on the duration (per cabin) and is not valid for charter cruises:
- 6 days or less: $50
- 7 to 14 days: $100
- 15+ days: $250
The credit must be requested from the respective brand at least 15 days before departure. You can also find the linked PDFs on www.nclhtd.com at the very end of the website under Shareholder Benefit.
Royal Caribbean: Up to $250 Onboard Credit on Cruises with 100 Shares
Royal Caribbean (WKN: 886286 | ISIN: LR0008862868) offers up to $250 onboard credit on cruises if you own at least 100 shares. The benefit applies to Royal Caribbean International, Celebrity Cruises, and Silversea Cruises (excluding Galapagos and charter cruises).
- 5 nights or less: $50
- 6 to 13 nights: $100
- 14+ nights: $250
- World Cruises: $1,000
The application must be submitted via this online form at least 2-3 weeks before departure. More details can be found in this PDF.
Further Programs
- IHG: The hotel chain offers an IHG shareholder discount. According to Flyertalk, it is 15% off the best flexible rate, but the rate becomes non-refundable.
- Corinthia Hotels: If you hold at least 1,000 shares in International Hotel Investments P.L.C., you can receive the Shareholder Privilege Card. Benefits include a 20% discount on the Best Available Rate (bookable here) and room upgrades in certain Malta hotels.
Conclusion
It can pay off to buy shares just for shareholder benefits. However, you should always consider whether you are using the advantages sufficiently. Especially if you buy e.g. 100 shares, the risk of losses is significantly higher than with just one share. Do you know of any other benefits for stock owners? Please leave a comment.